Zixi Press Release

Imagica Live Elects Zixi for Innovative Cloud Media Center

Posted April 20, 2020

Zixi’s Software-Defined Video Platform facilitates distribution of live sports streaming to media partners.

Zixi, the industry leader for enabling dependable, live broadcast-quality video over any-IP, and award winning architect of the Software-Defined Video Platform (SDVP), today announced that Imagica Live, the innovator of the world’s first cloud-based media center for live sports streaming, has adopted Zixi and Zixi ZEN Master as the foundation of its robust worldwide video transmission network.

Since 2017, Imagica Live has operated the virtual media center for professional sports leagues and other major sporting events, ingesting and aggregating live streams from more than 60 stadiums and arenas across Japan over an IP network into a dynamic cloud video system. The real-time transcoding of those video streams is delivered in variable formats, allowing for the appropriate video to reach the teams, professional referees, Japan’s national and local broadcasting networks and overseas publishing points immediately.

The IMAGICA Live cloud media center has deployed the Zixi Software-Defined Platform to provide low latency, error free video transport as part of their anywhere-to-everywhere transmission services without complications from traditional obstacles such as noise and packet loss. The Zixi protocol is congestion and network-aware, dynamically adjusting to varying network conditions and providing best-in-class security with DTLS and AES encryption. Imagica also utilizes ZEN Master, Zixi’s live video orchestration and telemetry control plane, for scheduling, orchestrating, monitoring and reporting for all their Zixi transmissions and server resources.

“Zixi enables us to provide the mission critical end-to-end solutions that reliably and cost-effectively meet the needs of our customers,” said, Yasuhiro Kawata, Director, Imagica Live. “We are able to deploy complex ‘anywhere to everywhere’ transmissions over any IP network and leverage real-time cloud video processing services to deliver VR and other specially processed videos.”

Zixi’s Michael Poppler

“We are tremendously excited about our partnership with IMAGICA Live.  Our collaboration represents the future of broadcasting by leveraging an all-IP and cloud-based delivery from the venue to the subscriber,” said Michael Poppler, Director of International Sales, Zixi. “Zixi’s Software-Defined Video Platform enables IMAGICA Live to securely deliver thousands of live professional sports matches at scale to hundreds of affiliates and millions of OTT multi-screen users.”

In lieu of the annual NAB show, starting Monday, April 20th Zixi will be conducting a two-week virtual showcase. of video meetings and webinars to present the company’s latest innovations and announcements including industry discussions featuring partners and customers, demonstrations of partner integrations and new enhancements to the Software-Defined Video Platform (SDVP) that powers broadcast quality live video delivery over IP. For more information or to register please see Zixi Powered Virtual Showcase.