
PODCAST
Reinventing Master Control: Cloud Workflows with BBC, RTE & Zixi
Tom Everest, Head of Architecture and Supply Chain,
Broadcast and End-User Technology, BBC
Rostam Kilgour, Manager, First Line Response, RTE
Chris Fellows, Director of Global Solutions Engineering, Zixi
Overview
When live signals already originate in the cloud, why pull them back on-prem just to send them up again? In this Signal Shift episode, BBC and RTÉ unpack their IBC Accelerator project with Zixi and other vendors, where they set out to build a Master Control Room that lives entirely in the cloud. They explore what it takes to keep signals in the cloud end-to-end, orchestrate “LEGO brick” vendor workflows, manage latency and failure modes, and prove that cloud-first MCR can match traditional quality.
Key Takeaways
- Stop the cloud–prem–cloud loop
Keeping signals in the cloud avoids unnecessary encode/decode cycles, extra latency, and infrastructure overhead. - Orchestration is the real headache
Passing streams between vendors is easy with SRT; the hard part is orchestrating multi-vendor workflows at scale with templates and APIs. - Think in “LEGO bricks,” not monoliths
Broadcasters want best-of-breed components they can bolt together in different orders, not lock-in to a single ecosystem.
- Operations change in the cloud
Latency, vendor-specific failure behaviors, and multiple UIs require new operational thinking, better monitoring points, and more unified control surfaces. - Quality is proven; now it’s about scale
The proof of concept delivered output comparable to traditional MCR, and the next 6–12 months are about industrializing orchestration and resilience for real-world deployment.
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