Industry Discussion

Zixi CEO Marc Aldrich Shares Strategic Vision for IP Video and Broadcast Innovation

Driving the Future of IP Video and Broadcast Transformation

In this IABM interview, Zixi CEO Marc Aldrich shares his strategic vision for the company’s next phase—focused on simplifying IP video workflows, enhancing global delivery, and evolving the brand to meet today’s dynamic media landscape.

With insights from his first 100 days as CEO, Aldrich discusses Zixi’s role in driving operational efficiency, fostering innovation, and enabling media organizations to scale securely and cost-effectively.

Watch the full interview to learn:

• Marc Aldrich’s leadership approach to transforming broadcast technology
• How Zixi is streamlining live video delivery across hybrid and cloud environments
• Why simplification, security, and scalability are central to Zixi’s roadmap